We just finished our annual, marathon
“strategy” meeting. This is when we look
over how we did in 2013 and decide what to continue or change for 2014. We look at where we got off track and where
we shined, congratulate ourselves cause we mostly shined, then create our plan
to do better. One thing is for sure, we
gave it everything we had.
Next year we have big plans. We will grow our Affiliate Program, amp up
our marketing, streamline our systems and collaborate more.
You will be able to host an online
trunk show either by gathering friends together, hosting a hang out or ordering
anytime during an established week. Our
products will be available in a few shops in Michigan and beyond. The Monday Product of the Week email and
coupon will continue.
As we have mentioned in previous
posts, we will be spending the month of January traveling to meet many of our
producer groups and women artisans in India, Thailand and Cambodia. In addition to interviewing women and seeing where they create their magic, we will be keeping an eye out for exciting
new products and re-ordering many established favorites. It isn’t breaking our
hearts to be missing the coldest part of the year in Michigan either.
As we sign off for 2013 please know
how excited we are for what is to come, how grateful we are that you have
joined us on this journey and how blessed we feel to be living our dream.
Our next post, with lots of photos, will
be from India. We will be ringing in
2014 in Kolkata (Calcutta), WOW! Have you been to India, Thailand or Cambodia? Leave us a comment if you have some tips or suggestions for must see places.
Happy Holidays!
Kari and Shanan
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Dream sign available from thebackporchshoppe on Etsy
